apoBank, Filiale Bochum
A new Corporate Design

The apoBank branch presents itself as a network hotspot with a multifunctional and interactive mode of working and branch concept. The concept idea has been rethought and is packed with innovations spatially connecting the consultants and customers.

Status: Completion 26.10.2018
Scope of services: Corporate Design, interior design
Size: 464 qm

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Thanks to the branches new Corporate Design the Corporate Identity colors are prominent and a huge interactive module shaped like the company logo’s “a” can be found in the waiting area. With VR-Goggles and a sound shower the digital-orientated customer can virtually discover everything there is to know about the apoBank branch while waiting for his appointment. This interactive device does not only draw attention and catch the eye, but also, in combination with the open and communicative ambience, helps the customer to find their way around and gives the user virtual insights of all the services apoBank can offer. The spatial concept consists of an abstract cell structure, which forms room dividing elements and therefore creates a new transparency and proximity to the clients. 

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Open Mind Architecture

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Client:
apoBank Filiale Bochum

Location:
apoBank Filiale Bochum
Stadionring 1
44791 Bochum

Category:
Bank & Retail

Team:
Heiner Kolde
Eva Boss
Nadine Bauer
Kathrin Manert
Lars Rexforth

Pictures:
© Annika Feuss

Windrad