bkp - Arbeitswelten Generalplaner Corporate identity .

Bank & Retail


Sparkasse Gladbeck, main branchSparkasse Gladbeck main branch flies the brand colors



Before the conversion was carried out, the main branch was subjected to a precise analysis and a strategy was drawn up as to how the various areas could be optimized and revitalized. The aim was to transform the brand world of the Sparkasse into a three-dimensional experience along with its partners Provinzial and the real estate consultancy S-Immobilien Service, creating a communicative meeting place for the people of Gladbeck by means of a shop-in-shop concept. The design comprises distinct lines and a clear room structure. Cubic elements with gently rounded components house the various functions. Bright ceiling canvases structure the space, marking out areas and providing a sense of orientation in the expansive hall. They show street maps of the Gladbeck with places of interest marked in red. In the consultancy rooms, these places of interest are taken up as thematic focus points and featured in the design. In this way, each individual room has its own specific identity and provides an attractive basis for personal, customer-oriented dialog.

Status: Competion 2011 

Services: Architecture, interior design

Size: 2.000 sqm

Awards: 1st prize in the competition


bkp - Architektur Unternehmen Innenarchitekt Workshop für Markenbildung .
bkp - Innenarchitektur Unternehmen Markenstrategie Umbau Bürogebäude .

Lively interaction

Gladbeck street maps with places of interest marked in red on cubic ceiling lights


bkp - Innenarchitekt Innenarchitekten Produktpräsentation .
bkp - Architekt Unternehmen Planung Banken Filiale Architektur .
bkp - Architekt Architekten NRW Workshop Architektur .
bkp - Markenstrategie Messeplanung Kompetenzzentrum .
bkp - Architektur Düsseldorf Arbeitswelten Messeplanung .
bkp - Bankenarchitektur Messedesign Workshop Architektur .
bkp - Markenidentität Planung Bürogebäude Bankenarchitektur .

Customer:

Sparkasse Gladbeck
sparkasse-gladbeck.de

Place:

Main branch Gladbeck
Friedrich-Ebert-Straße 2
45964 Gladbeck

Categorie:

Banken & Retail

Team:

Heiner Kolde
Silke Voßkötter
Holger Nothnagel
Jörg Reinhold
Jürgen Waldschmidt

Photos:

photoprop, Wuppertal

Publications:

bank objekte 12_2011
Cube Essen 12_2011
bank objekte 02_2011

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