Projekt

Fit for the future

PSD Bank Hamburg

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The new building complements the portfolio of PSD Bank in Hamburg with an innovative service center in a futuristic shell

An elongated, futuristic cube was placed as an extension in front of the existing building of PSD Bank Hamburg.An elongated, futuristic cube was placed as an extension in front of the existing building of PSD Bank Hamburg.

Kategorie

banking planning

Leistungen

  • architecture
  • interior design

Team

Heiner Kolde ↗

Eva Boss ↗

Moritz Stein

‍

Kunde

PSD Bank Hamburg Nord eG

PSD Bank Hamburg Nord eG

↗

Ort

Schloßstraße 10
22041 Hamburg

Status

Completion 2016

Auszeichnungen

Auszeichnungen

Größe

1,200 sqm + extension 460 sqm gross floor area

Credits

© Archimage, Meike Hansen

Extension to existing buildings

PSD Bank Hamburg

The distinctive extension gives the headquarters a new look. In direct contrast to the existing building, the superior structure surprises with a futuristic appearance: The slight curvature with rounded corners, the light-modelling cladding and blue accents relate to CI both in terms of color and cloud association. At the same time, they give the porch lightness and openness. A large shop window is used to convey the company's philosophy to the outside world: transparency and proximity to customers.

Brand Architecture im nordischen Stil

Moderner Eingang der PSD Bank Nord eG mit beleuchteten Glasfenstern und Treppe vor einem mehrstöckigen Backsteingebäude.

Durch eine Treppen- und Rampenlandschaft ist die neugestaltete Kundenhalle barrierefrei an den öffentlichen Raum angebunden. Schwellen werden abgebaut. Eine einladende Geste wird geschaffen, die die Markenidentität in überzeugender Übereinstimmung im Stadt- und Innenraum kommuniziert. Frisches Blau, Anspielungen auf Dünengras, Ferienhaus und Wolkenhimmel prägen dabei die Atmosphäre in der Kundenhalle. CI-Elemente, die in Zukunft auch in anderen Filialen zu finden sind: So ist das abstrahierte Haus-im-Haus stets Symbol, emotionale wie auch funktionale Hülle für die Immobilienpräsentation.

Moderner Wartebereich in einer Bank mit Holzverkleidungen, Sitzwürfeln, zwei Sesseln und einem Mann, der auf einem Würfel sitzt und ein Tablet hält.Moderner Büroraum mit grauem Boden, Holzpaneelen, Glaswänden mit Muster und zwei unscharfen Personen in Bewegung.

bkp Leistungen

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